Top Towel Brands in India for Quality & Comfort

When you’re wrapping up after a refreshing shower, the quality of your towel can make all the difference. That’s why choosing the right towel brand is essential for comfort and durability. India’s textile industry offers a plethora of options, from luxurious to eco-friendly, each promising to pamper your skin with the softest embrace.

Navigating through the best towel brands in India can be overwhelming, but worry not. Whether you’re looking for plush softness or quick-drying functionality, there’s a brand that fits your needs perfectly. Let’s dive into the world of top-notch towelry and find the perfect match for your post-bath ritual.

Bombay Dyeing

Bombay Dyeing Towels

When you’re on the hunt for towels that are not only comfortable but also stylish, Bombay Dyeing stands out as a leading contender. The brand is synonymous with high-quality bed and bath linen, and its towels are no exception. Fashioned from 100% cotton, these towels offer a fluffy and luxurious feel, elevating your daily bathing routine to a more sophisticated experience.

Consider the features that make Bombay Dyeing towels an excellent addition to your home:

  • Superb quality and texture that pampers your skin
  • Hypoallergenic attributes, minimizing the risk of allergic reactions
  • Enhanced breathability, allowing the towels to dry quickly and remain odour-free
  • Optimal absorbency, effectively drawing moisture away from your body
  • A diverse range that includes bath towels, gym towels, face towels, and hand towels to meet your varied needs

Opt for Affordability Without Compromising on Quality

You’d be pleased to know that, despite their luxe appeal, Bombay Dyeing towels are accessible and affordable. They’re priced competitively, ensuring that you’re investing in top-notch bath linen without breaking the bank.

A Perfect Blend of Comfort and Convenience

Ease of care is another significant aspect of Bombay Dyeing towels. They are simple to clean and maintain, designed for long-lasting usability. Thanks to their anti-pill nature, consistent softness is maintained wash after wash, reducing the irritation that lesser quality towels might cause.

Hypoallergenic and Absorbent

For those with sensitive skin, the hypoallergenic nature of these towels can be a relief. The high degree of absorbency makes them ideal for gym-goers in addition to their use in the bathroom. You can enjoy the breathable fabric which retains its fluffiness and comfort even after multiple uses.

Bombay Dyeing ensures that no matter your routine, whether it involves a brisk morning shower or a relaxation session in the tub in the evening, you’re wrapped in the pinnacle of comfort. Every towel from their catalogue promises to cater to your comfort. Whether it is a bath towel you seek or something to carry to the gym, the brand’s offerings are designed to meet your specific needs with a touch of elegance.

Trident Towels

Trident Towels

When searching for the best towel brands in India, your quest is likely to lead you to Trident Towels. A well-recognised name, Trident’s inception dates back to 1990, with a long-standing reputation established from their Ludhiana, Punjab headquarters. Under the ownership of the Trident Group, this brand has carved out a niche for itself in the competitive textile market through cutting-edge technology and innovative design.

Trident’s product range spans across essential categories, encompassing bath towels, hand towels, face towels, beach towels, and kitchen towels. You’re spoilt for choice with a price range that extends from an accessible Rs 200 to a more premium Rs 1500. This means there’s a Trident towel for every budget without compromising on the quality or the feel-good factor that comes with a fresh, fluffy towel.

Durability and design are pillars of Trident’s product philosophy. Their towels are crafted from pure cotton, fostering a fluffy and super absorbent experience—one that you’ll look forward to after a soothing shower or bath. The towels are famous for their lesser likelihood of fading, thanks to the prewashed fabric, which ensures they maintain their color and newness wash after wash. Moreover, they’re quick to dry and have a resistance to shrinking, making them a practical choice for everyday use.

What Do We Like About Trident Towels
Material 100% Pure Cotton
Design Beautifully Crafted
Affordability Ranges from Rs 200 to Rs 1500
Size 70 cm x 140 cm (Ideal for Men and Women)
GSM (Grams Per Square Meter) 500 GSM (Good Quality for Bath Towels)
Color retention Prewashed to Minimize Fading

Amouve Towels

Amouve Towels

When you’re on the hunt for towels that strike the perfect balance between luxury and practicality, Amouve should be at the top of your list. Recognised for their super absorbent and plush qualities, these towels are a standout in the Indian market.

  • 100% Organic Cotton: Amouve towels boast a composition of pure cotton, promising a softer, denser, and weightier feel.
  • High GSM Count: Typically associated with thickness and absorbency, a high GSM ensures that these towels are not only functional but also long-lasting.
  • Skin-Friendly: As they are anti-pill, these towels maintain their smooth surface, making them safer for your skin and reducing the risk of irritation.

Experience Ultimate Comfort

Crafted for those who cherish a pampering experience, Amouve’s towels are easy to clean and maintain. With their smooth and soft texture, they provide you with daily comfort that aids in enhancing your bathing ritual.

Economical Without Compromising Quality

Despite their premium feel, Amouve towels are priced economically, making luxury accessible. The following table outlines the price range for these high-quality towels:

Price Range (INR)
840 – 1670

Perfect for All Occasions

Whether you’re looking to spruce up your own bathroom or searching for a thoughtful gift, Amouve provides customisation options to cater to all occasions. With these towels, you’re equipped to offer a gift that combines utility with a touch of indulgence.

Tailoring to your needs doesn’t stop with personalisation. The wide variety of towels from Amouve assures a match for your specific requirements, be they for absorbency, softness, or durability.

Upgrade your bathing experience with Amouve towels – the choice that brings a blend of comfort, relaxation, and style to your everyday life.

Comfort Weave Towels

wave towel

When you’re looking for a towel that combines softness and durability, Comfort Weave Towels are a brand to consider. Their appeal lies in the special weaving technique which gives their cotton fabrics an extraordinarily soft touch that’s gentle on any skin type. You’ll appreciate the care and qualiCraftsmanship that goes into each set of towels, ensuring that every time you wrap yourself in a Comfort Weave Towel, you’re enveloped in comfort.

The uniqueness of Comfort Weave doesn’t stop at just the feel. Their cotton fibres are selected for their absorbency and softness, making these towels not just a pleasure to use but also highly practical. They come in an assortment of decorative styles and colours, making them a chic addition to any bathroom decor. If you often find yourself needing a towel that can travel with you without taking up too much space, you’re in luck. Comfort Weave Towels are lightweight and pack easily, offering convenience without compromise.

  • Notable features:
    • Set of 5 towels
    • Made from soft cotton fibres
    • Variety of decorative styles and colors

Let’s break down the price and rating for these towels:

Price (INR) Rating
599 4.25

And if your budget is tighter, there’s even more good news.

These prices underline the brand’s commitment to affordability, ensuring that you don’t have to empty your wallet to experience luxury. Whether it’s stepping out of the shower or drying off after a swim, a Comfort Weave Towel offers the perfect blend of luxury and practicality. Add to that their vibrant colors and you’ve got a towel that not only serves its purpose well but also adds a dash of vibrancy to your daily routine.

Doctor Towelsdr tawl

When considering the luxurious touch of premium bath linen, one must not overlook Doctor Towels. Renowned for their plush feel and high absorbency, these towels are crafted from specially combed cotton, which ensures that you’re wrapped in comfort post-shower. With Doctor Towels, your daily bathing ritual turns into an invigorating experience, thanks to the fabric’s gentle touch on your skin.

These towels are not only about superior comfort but also about practical benefits. They are designed to dry quickly, reducing the time they stay damp and lowering the chance of mildew setting in. Imagine stepping out of the shower and reaching for a towel that’s always fresh, ready to envelop you with its softness. That’s the precise experience Doctor Towels aim to provide.

Price Range Absorbency Size Quality Features
Middle-High High Oversized Antibacterial, Soft

Here’s what sets Doctor Towels apart:

  • Durability: Despite frequent washes, these towels hold up well, resisting wear and tear.
  • Antibacterial Properties: A healthier choice for your skin, Doctor Towels offer peace of mind with fabric that inhibits bacterial growth.
  • Eco-friendliness: You’re not just investing in your comfort but also in the well-being of the environment.

Doctor Towels’ competitive edge is in its fine balance between quality and aesthetic appeal. The towels come in a range of colours and patterns, ensuring that you don’t have to compromise on style while choosing the best for your comfort. From muted tones that exude elegance to vibrant hues that add a pop of colour, Doctor Towels cater to diverse tastes and bathroom decors.

Care for your towels is straightforward. A regular machine wash will keep them clean and the antibacterial fabric ensures long-term hygiene. Unlike some luxury brands that require delicate handling, Doctor Towels blend convenience with luxury seamlessly.

Choosing the right towel affects how you feel every day. With Doctor Towels, you’re selecting a brand that understands the nuance of both luxury and functionality.

Luxor Liners Towels

Luxor Liners Towels

When you’re looking for a blend of luxury, quality, and personalization in your bath linen, Luxor Liners towels might just be what you need. Launched in 2005, these towels have carved a niche for themselves by providing something beyond the conventional expectations of comfort and durability. It’s not just about drying off; it’s about indulging in an experience that makes every bathing ritual special.

The heart of Luxor Liners lies in their use of premium Egyptian cotton, ensuring each towel in their collection is not just soft but also long-lasting. Imagine wrapping yourself in a towel that’s gentle on your skin and gets better with each wash. That’s the luxury you get with their towels, a luxury that has successfully captured the Indian market’s imagination.

Perhaps what really sets Luxor Liners apart is their attention to detail. Personalisation is key – they offer the option to monogram your towels with initials or a design of your choosing. This means your bath linen isn’t just a practical item but a statement of your style, making it feel more opulent and tailored to your tastes.

Additionally, the brand’s commitment to providing more than just a product is evident in the innumerable positive customer reviews. Satisfaction doesn’t come only from the tangible feel of the towel but also from the service and the experiences it promises. Retaining exceptional quality across their extensive catalog, Luxor Liners have shown their understanding of what you value the most in a purchase – exceptional quality coupled with a personal touch.

It’s evident that with Luxor Liners, you’re not just buying a bath towel. You’re choosing a piece of luxury that speaks to your aesthetic and comfort preferences. Whether it’s the plush feel, the durable fabric, or the elegant design, these towels are a testament to the brand’s dedication to superior quality and customer satisfaction.

Lushomes Towels

Lushomes Towels

When you’re diving into the vast market of towel brands in India, Lushomes stands out for its commitment to blending luxurious comfort with practical functionality. Since its inception in 2015, Lushomes has carved out a reputation for creating some of the most opulent and durable towels you can wrap yourself in.

Their lineup includes a broad range of products, from bath and hand towels to beach and kitchen towels. With prices varying from Rs 150 to Rs 1200, you’ll find that Lushomes delivers on quality without demanding an exorbitant price. The fine balance between affordability and luxury here is undeniable.

Product Range and Material Quality

Lushomes towels are meticulously crafted from premium materials. Selections spun from bamboo offer a silken touch, while those composed of specially combed cotton are celebrated for their plush feel and brisk drying properties. Their super absorbent nature makes them ideal for your daily routine, supporting you with a comforting embrace that ensures quick and thorough drying.

In addition, technology-driven touches like heat transfer and high-definition digital printing infuse these towels with vibrant color and intricate patterns. This is where Lushomes really shines—offering you a versatile palette that complements any bathroom aesthetic.

  • Variety of sizes for multiple needs
  • Bold colours and patterns to match your style
  • Enhanced softness and absorbency for everyday luxury
  • Prices ranging from Rs 199 to Rs 1999, ensuring there’s a towel for every budget

Lushomes optimises comfort with their small, brush-shaped, combed cotton fibers, designed to clean your body efficiently and luxuriously. It’s the rich color options and the quality of the cotton that make these towels a superb choice for those seeking both style and substance in their bath linens.

Remember, opting for Lushomes doesn’t just mean choosing comfort; it signifies an investment in towels that promise to stay vibrant and soft, even through countless washes. Their collection delivers on the expectations of a premium brand, providing you with towels that pair everyday use with an exclusive softness that protects your skin from irritation, making your after-shower experience exceedingly comfortable.

Wakefit Towels

Wakefit Towels

When you’re on the hunt for premium bath towels, understanding what sets a brand apart is crucial. Wakefit Towels blend quality with thoughtful design to ensure you get the most out of your bath linen. Known for their absorption and plush texture, these towels offer the softness and lightweight feel that you seek post-shower.

With Wakefit, you’ll find that the towels are sizable enough to wrap around comfortably, yet not too hefty to become a nuisance when drying or storing. This balance is key to a satisfactory bath experience. The brand offers a set of two towels, making it convenient for you to always have a spare ready for use.

The fabric is a testament to durability and is designed to withstand numerous wash cycles without losing its comforting touch. Wakefit places high emphasis on material thickness, ensuring that each towel provides the right amount of fluffiness without compromising on quick-drying features. This aspect is particularly important as it helps prevent the buildup of moisture, which can lead to mustiness.

Carefully consider the weave and construction of these towels, as they’re crafted to maintain their integrity over time. This makes them a smart investment for those who prefer long-lasting quality without the need for frequent replacements. Wakefit ensures that your everyday comfort does not diminish with wash and wear.

By choosing Wakefit towels, you’re opting for bath linens that prioritize absorbency, comfort, and endurance. And with a generous set of two, you have the added benefit of convenience. These towels are a testament to the brand’s commitment to delivering a luxurious and durable bath experience that complements your daily routine.

Welspun India Limited

Welspun India Limited Towels

When you’re on the lookout for towels that exude luxury and comfort, Welspun India Limited should be at the top of your list. This global giant in home textiles, headquartered in Mumbai, Maharashtra, has been outfitting homes since 2004 and is beloved across 50 countries for its high-quality products. With a wide variety of bath towels, hand towels, face towels, beach towels, and kitchen towels, Welspun’s collection caters to your every need.

Notable Features:

  • Towel Fabric: 380 GSM cotton
  • Eco-friendly: Ensures skin safety
  • Colour Range: Multiple options
  • Absorption: Designed for fast soak-up
  • Drying: Engineered for rapid drying


  • Crafted from premium material for ultimate softness
  • Superior absorption capability
  • Skin-friendly and non-irritating
  • Eco-conscious choice benefitting both you and the environment
  • Built to last, providing extended service
  • Hassle-free maintenance, easy to wash


  • Priced above average market rate

The Quick Solid Bath Towels, a standout choice from Welspun, are fashioned from 380 GSM cotton fabrics, making them both plush to touch and remarkably functional. The eco-friendly fibres protect your skin while increasing towel longevity.

Beyond the feel and functionality, these towels are machine washable and promise to retain their lush texture and high efficiency after countless washes, making them an easy choice for a blend of opulence and practicality. Embracing the prestige of Welspun India Limited towels means treating yourself to a sumptuous bath experience day after day.

Global Linen Company

Global Linen Company Towels

When searching for the perfect bath towel, the Global Linen Company, based in Surat, is a manufacturer that might just capture your interest. They specialise in an array of bath towels that could very well meet a variety of your needs and preferences. With the company’s inception in 2015, its innovation in the towel manufacturing space has allowed its range of products to become known for their cost-effectiveness and exceptional quality.

The designs available from the Global Linen Company come in myriad shapes, sizes, colors, and designs, ensuring there’s something that perfectly fits your bath linen aesthetic. If you’re one who values variety and options when picking out bath staples, this brand has got you covered.

You’ll find their towels to be a convergence of affordability and superior quality, standing as testimony to their growing popularity in the market. This blend has not only served the needs of Indian consumers but has attracted a global audience, marking the Global Linen Company as a significant player in the towel manufacturing sector.

The offerings of the company don’t just stop at being pocket-friendly. They are also reputed for quality that doesn’t wane over time, preserving both your comfort and investment in these daily-use items. Whether it’s the plushness or the resilience of the fabrics used, investing in a Global Linen Company towel can be a long-term addition to your bathroom linen collection.

That said, when you’re looking to enrich your after-shower experience with a towel that is gentle on the skin yet durable enough to withstand daily wear and tear, the Global Linen Company’s options should be on your list to consider. As you continue to explore the best towel brands in India, remember to weigh the remarkable quality that comes with the brand’s promise of cost-effective pricing.

Swiss Republic Towels

Swiss Republic Towels

Delving into the world of luxury bath linen, you’ll find Swiss Republic stands out among India’s top contenders. Launched in 2016 and headquartered in New Delhi, the brand is celebrated for producing high-quality textiles with state-of-the-art technology.

Swiss Republic towels are crafted for high performance, made from materials designed for durability and absorbency. The Egyptian Cotton fabric is the cornerstone of their luxury appeal, offering a smooth and soft experience. Not surprising, as the brand utilizes 100% Egyptian cotton to achieve that plush feel.

Here’s what makes these towels super absorbent; they’re made with 2-ply cotton that’s both ring-spun and combed, enhancing the fabric’s softness. Moreover, they’re engineered to be shrink resistant and have hemmed edges to prevent thread loosening, thereby extending their lifespan with minimal maintenance.

Why Swiss Republic?

With a price range spanning from RS 250 to RS 1,500, Swiss Republic’s product line is impressive. You can choose from an elegant array of:

  • Bath towels
  • Hand towels
  • Face towels
  • Beach towels
  • Kitchen towels

All are available in a variety of glorious colours and patterns to fit your personal style or home décor.

Let’s not forget the practical aspects. Their towels are known for easy care—simplicity is key when it comes to keeping these towels fresh and long-lasting. Whether it’s drying off on a cold morning or wrapping up after a relaxing bath, the plush comfort is undeniable.

The table below highlights the key aspects of Swiss Republic towels:

Quality Material Maintenance Price Range
Durable 100% Egyptian cotton Low RS 250 – RS 1,500
Super Absorbent 2-ply cotton Shrink Resistant

Swiss Republic has indeed cemented its place as a luxury brand providing some of the best towels in the country, embodying a perfect blend of comfort and convenience.

Factors to Consider When Choosing a Towel Brand

When on the hunt for the perfect towel, several factors come into play that can make or break your post-shower experience. Apart from just the brand name, it’s crucial to dissect the specifics of what makes a quality towel. Below are key aspects you should consider to find a towel that not only meets your needs but exceeds your expectations.


The primary purpose of a towel is to dry you off, so absorbency is paramount. The fabric’s thickness and density, often indicated by GSM (grams per square metre), play a significant role here. High GSM Egyptian and Turkish cotton towels stand out for their luxurious and highly absorbent nature, though they can be on the pricier side. Meanwhile, microfiber towels excel in quick-drying capabilities, ideal for travel or sports usage. When choosing, take note of the towel’s GSM and material to ensure optimal dryness after each use.


Imagine purchasing a towel that wears out after just a few washes – frustrating, isn’t it? To avoid such scenarios, it’s vital to consider the durability of the towel. 100% cotton towels are often praised for their longevity and ability to withstand heavy use. Comfort Weave towels offer not only softness but also resilience, ensuring they last long in your linen closet. Look for options with double-stitched edges and a strong weaving pattern for a towel that will stand the test of time.


A rough towel can be an unpleasant jolt post-shower. The softness of a towel contributes significantly to your comfort and skin health. Brands like Snugkins, renowned for their bamboo towels, provide a plush feel due to the inherent soft texture of the bamboo fibres. Also, consider modal fabric, derived from beech tree pulp, known for being impressively soft. Softness often correlates with how the towel will feel against your skin over time, so opt for a towel brand known for maintaining a cozy texture wash after wash.

Size and Weight

Size does matter when it comes to towels. You want a towel that’s large enough to wrap around your body comfortably and a weight that’s manageable when wet. Towel weight is also expressed in GSM; lower GSM towels are lighter and thinner, while higher GSM towels are heavier and fluffier. Depending on the intended use – be it for the beach, gym, or home – your choice may differ. Keep in mind that heavier, plush towels may take longer to dry, whereas lighter ones could lack the luxurious feel you may be after.

Design and Colour Options

Lastly, the design and colour of your towel can reflect your personal style or complement your bathroom décor. Brands like Bombay Dyeing and Lushomes offer a spectrum of hues and patterns to suit any taste. Whether you’re looking for vibrant, statement-making patterns or elegant, subdued tones, the aesthetic appeal is an undoubted consideration. Towels with fade-resistant properties ensure the longevity of the colours, keeping them as vivid as the day you bought them.

In your quest for the ideal towel brand, weigh these factors to select a product that aligns with your preferences and lifestyle. With the right knowledge, you’ll be wrapping yourself in a towel that feels like it was made just for you.


Choosing the right towel can transform your bathing experience and with brands like Global Linen Company and Swiss Republic at your fingertips you’re spoilt for choice. Whether you’re after affordability without sacrificing quality or indulging in the luxurious embrace of Egyptian cotton these brands meet your diverse needs. Remember to weigh factors like absorbency and durability alongside personal preferences in design and colour. With this knowledge you’re well-equipped to select towels that are not just functional but also a delightful addition to your daily routine. Embrace the comfort and style of India’s finest towels and elevate your home with your perfect match.

Related Articles

Back to top button